Download Ube Hub Business Proposal and more Papers Entrepreneurship in PDF only on Docsity!
AMA COMPUTER LEARNING CENTER โ GUADALUPE, MAKATI
BUSINESS PLAN
Ube Turon By UBE HUB In Partial Fulfillment of the Requirements in the Subject Entrepreneurship, Senior High School Grade 12, Technical โ Vocational Livelihood Track, Information and Communications Technology - Programming Strand Business Proprietors: Tan, Mark Rodney E. Batin, John Christian Natividad, Rafael Rivera, Justine Angelo Tagra, Axel Jersey Cuzzamu, Steve Carl Fernandez, Freddie Cueta, John Oliver Presented to Mr. A.C. Sanchez May 2023
TABLE OF CONTENTS
CHAPTER 1
Project Background and History
INTRODUCTION
This chapter presents the project of the food business about various types of ube, the goal of this business is to exceed the customer expectations and products to be sold. All necessary factors must be taken into (the business) consideration before you can start your own business. NAME ADDRESS Mark Rodney Tan Brgy.Rizal, Makati City John Christian Batin Brgy.South Cembo, Makati City Rafael Natividad Brgy.Guadalupe Nuevo, Makati City Angelo Rivera Brgy.West Rembo, Makati City Axel Jersey Tagra Brgy.Rizal, Makati City Steve Cuzzamu Brgy.Rizal, Makati City Freddie Fernandez Brgy.Guadalupe Viejo, Makati City Oliver Cueta Brgy.Guadalupe Nuevo, Makati City PROFILE OF THE BUSINESS The Plan of having the name UBE HUB was made on March 28, 2023 this business was made for Filipinos the location of our business is located in BRGY. RIZAL, MAKATI CITY we've been searching the best food for Filipinos and we found out that the Filipinos loves UBE COMPANY MISSION AND VISION The Mission Statement of UBE HUB is To provide continued customer satisfaction by maintaining value driven and positive work attitude employees, and become the leading furniture maker, supplier in the market today" The Vision Statement is "Acknowledge that the service excellence concept must be a key part of the very structure and operation of the
organization. Understands that people and systems in the organization must be constantly tuned to customer needs and to management's evolving concept of service excellence." and "to be a leading organization to provide training, knowledge and service all over the world in the environmental sanitation industry"
Physical Location
Our Store ( Ube Hub ) is located on the 3rd floor of Castillo Apartment on Adarna St., Barangay Rizal , Makati City. Our store is located near Maya.Comm, this position is good for our stall because this location is expected to be one of the main roads in barangay Rizal and to be the only one who sells variety Ube, There will be no other competitors since there are no other who sells ube but us and our Ube has different variety. COMPANY MISSION AND VISION
Ube Turon is a unique and delicious dessert that blends the sweet and savory flavors of Purple Yam (Ube ) and Crispy Spring Roll Pastry (Turon). It's a healthier and more indulgent alternative to traditional snacks and desserts, offering a satisfying and guilt- free treat that satisfies your cravings without compromising your health goals. Some potential benefits to highlight in your marketing messaging could include:
- Delicious and Unique Flavor: Ube Turon offers a delicious and unique flavor profile that combines the sweetness of ube with the crispy and savory texture of turon. It's a snack that's sure to delight your taste buds and leave you craving for more.
- Healthier Snacking: Ube Turon is made with natural and wholesome ingredients, making it a healthier alternative to other snacks and desserts that are high in sugar, salt, and unhealthy fats. It's a snack that you can enjoy without feeling guilty about indulging in your cravings.
- Gluten-Free and Vegan-Friendly : Our Ube Turon is made with gluten-free and vegan-friendly ingredients, making it a snack that's suitable for individuals with dietary restrictions or preferences.
- Handmade and Locally Sourced: Our Ube Turon is handmade with care using locally sourced ingredients, ensuring that you're getting a high-quality product that supports local farmers and businesses.
Product Delivery
SHORT-TERM AND LONG-TERM GOALS
Our UBE-HUB short-term objectives for the first year of operations are: 1.Organize Business Expenses 2.Research Various Market Opportunities
Customer Satisfaction has always been the store's mission by catering mass and diversified people. Customers are likely to be: 1. Age: Kids (5-12 yrs. old) Young Adults (16-25 yrs. old), and Adults (26 yrs. old and above) 2. Ube hub is a fried Filipino spring roll, filled with a mixture of .... (Lumpia wrapper,Cheese,Ube and Ube sauce) and coated with sweet caramel, suited for daily occasions as snacks, gatherings, and pasalubong. thus making the age bracket open to all ages and ensure healthy eating in the bustle of a fast-paced lifestyle. 3. due to its affordability and applicability on all ages. 4. Income: Lower income class, Middle class and above. 5. Due to its convenience in budget, it is primarily for lower, middle, and even higher income classes who can afford it. Demographics Target Market (Primary) Age 5 yrs. old and Above Gender Male and Female Income Low Income, Middle Income and High Income Geographic Location Brgy. Rizal, Makati City Employment Status Business-owner, Self-Employed, Unemployed, Employed, Retired Marital Status All Status
Chapter 2
MANAGEMENT FEASIBILITY
Introduction
This chapter describes the form of business organization that is best suited for the proposed business, the organizational structure, the number of personnel needed, their qualifications, their compensation and the projected time table the project is implemented.
Profile of the Business
NAME Corporate Position Mark Rodney Tan Owner Steve Carl Cuzzamu Store Manager John Christian Batin Accountant Officer Angelo Rivera Cook Freddie Fernandez Cook John Oliver Cueta Sales / Front End Axel Jersey Tagra Marketing Officer Rafael Natividad Procurement Officer
Responsibilities: โ Creating a business plan and strategy โ Keeping track of finances and accounting โ Handling legal and compliance responsibilities โ Managing marketing and sales โ Ensuring outstanding customer service โ Overseeing the team โ Training your team โ Planning new initiatives Skills and Qualifications: โ Bachelor's/College Degree in Business Administration or any related field โ Good Negotiation Skill โ Great Leadership Skills and Team Building Skills โ Strategic Planning โ Be able to connect with others in their industry and beyond. This can help you learn from others Store manager Chiefly responsible for handling and overseeing overall store operations in terms of sales performance, customer service, and employee management in order to foster member-customer loyalty, expand brand presence, and maintain the function of the store. Responsibilities: โ Manage daily operations to ensure that sales goals are met โ Guarantee customer satisfaction in attending to their needs and concerns and makes sure that these are properly addressed โ Maintain orderly and presentable appearance of the store โ Ensure adherence to health and safety regulations โ Assign duties to relevant employees and direct subordinates in their day-to-day tasks โ Support store activities and other special events. Skills and Qualifications:
โ Bachelor's/College Degree in any field โ At least 1 year of working experience in the same position or function is required โ Highly analytical, strong customer service and leadership skills โ Excellent interpersonal, written, and oral communication skills โ Responsible for planning, organizing, directing and controlling the area of operation and that service is carried out in accordance with prescribed standard and policies. Qualification: โ Male/Female aged over 23 yrs. old โ Minimum of Bachelorโs Degree โ Eager to learn new things โ Having discretion judgment and useful creative thinking โ Able to plan the marketing and adjustable to work with others โ Having systemic action plan โ Having maturity, wisdom, and resourcefulness โ Having good attitude towards work and high leadership โ Able to work without needing closed supervision โ Adjustable to work with others โ Experienced in shop manager/assistant shop manager of coffee/beverage shops is preferred Accountant Officer An Accounting Officer handles the financial record keeping of an organization. Accounting Officers prepare invoices, record payments, and manage the expenses of the organization. Responsibilities: โ Maintaining and reviewing financial records. โ Ensuring compliance with accounting and tax laws. โ Preparing budgets regularly. โ Monitoring expenditure and profits and providing reports. โ Evaluating internal management systems, procedures, and risks in order to provide recommendations. โ Managing business accounts and preparing financial statements.
Cook A Cook plans, prepares, and cooks food items to ensure the highest quality service and experience for customers. They help keep the kitchen organized and running efficiently. They ensure proper food handling, sanitation and following food storage procedures. Responsibilities: โ Setting up workstations with all needed ingredients and cooking equipment โ Preparing ingredients to use in cooking (chopping and peeling vegetables, cutting meat etc.) โ Cooking food in various utensils โ Check food while cooking to stir or turn โ Ensure great presentation by dressing dishes before they are served โ Keep a sanitized and orderly environment in the kitchen โ Ensure all food and other items are stored properly โ Check quality of ingredients โ Monitor stock and place orders when there are shortages Skills and Qualification: โ Proven experience as cook โ Experience in using cutting tools, cookware and bakeware โ Knowledge of various cooking procedures and methods โ Ability to follow all sanitation procedures โ Ability to work in a team โ Very good communication skills โ Excellent physical condition and stamina โ High school diploma or equivalent; Diploma from a culinary school will be an advantage Procurement Officer The procurement officer's responsibilities include supervising staff, maintaining positive supplier relations, evaluating supply options, approving purchases, and maintaining accurate records.
Responsibilities:
โ Overseeing and supervising employees and all activities of the purchasing
department.
โ Preparing plans for the purchase of equipment, services, and supplies.
โ Following and enforcing the company's procurement policies and procedures.
โ Reviewing, comparing, analyzing, and approving products and services to be
purchased.
โ Managing inventories and maintaining accurate purchase and pricing records.
โ Maintaining and updating supplier information such as qualifications, delivery
times, product ranges, etc.
โ Maintaining good supplier relations and negotiating contracts.
โ Researching and evaluating prospective suppliers.
โ Preparing budgets, cost analyses, and reports.
Skills and Qualification:
โ High school diploma/GED.
โ Degree in accounting, business management or a similar field preferred.
โ 2+ years of experience as a procurement officer or in a similar position.
โ Proficiency in Microsoft Office and purchasing software.
โ Strong communication and negotiation skills.
โ Good analytical and strategic thinking skills.
โ Supervisory and management experience.
Marketing Officer Oversees the marketing department and provides direction and feedback on major projects. Makes key decisions regarding product distribution, budgeting, branding, and sales. Responsibilities:
CHAPTER 3
MARKET FEASIBILITY
Introduction
This part of the study shows the demand analysis, supply analysis, sales forecast, marketing strategy and marketing plan. Demand analysis The demand of Ube in the market per year is shown below. Year Demand 2019 8, 2020 7, 2021 9, 2020 6, 2023 7, Supply Analysis
The supply of the ube lumpia in the market per year is shown below. Year Supply 2019 15, 2020 16, 2021 20, 2022 21, 2023 22, Demand and Supply analysis year demand supply surplus 2019 8,243 15,482 7, 2020 7,982 16,887 8, 2021 9,293 20,684 11, 2022 6,981 21,658 14, 2023 7,221 22,283 15, The demand and supply analysis is outsourced from industry analysis and market research in the Ube hub industry in the Philippines by AMA ACLC Guadalupe campus, thus provided the proponents the values that all demand and supply gap of the years 2019 to 2023 implies that the supply for ube lumpia is much greater compared to demand of the selected consumers. The competitorsโ supply can cover the customerโs demand; therefore, the ube lumpia business will have a difficult time in securing a position in the market but through strategic management and advertising, it has a market share that would suffice the possibility of profit.
Sales Forecast
The sales forecast is presented below, based on the market study conducted by Ube Hub in the area of Barangay Rizal, Makati City. Item Qty to be sold/ Month Selling Price Sales Amount/ Annual Sales
