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The concept of health promotion, focusing on creating supportive environments, strengthening community action, developing personal skills, reorienting health services, and building healthy public policy. The author, Nancy McPherson RN MSc, shares examples of successful initiatives and challenges in implementing these strategies. based on the Ottawa Charter for Health Promotion and provides insights for community engagement, capacity building, and sustainability.
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Share and Learn Nancy McPherson RN MSc November 24, 2015
Community-led
Regionally coordinated
Government supported
Create supportive environments Supporting actions within the context of where people live, work, learn, and play.
Strengthen community action Work with communities to set priorities, make decisions, plan strategies and take action. Requires access to information, learning opportunities and financial support.
Develop personal skills Access to information, opportunity to try new behaviours and seek help when needed
Reorient health (and other) services What is it about us that supports progress? What is it about us that hinders progress? Requires flexibility, creativity and bold action. Build healthy public policy Coordinated action that leads to health, income and social policies that foster greater equity. May address organizational change, legislation, fiscal measures and taxation.
Create supportive environments Partnership with City Counselor, community meeting Strengthen community action Targeted carrot & turnip drop, on-site BBQ Develop personal skills Hands-on practice – Peer mentoring - Workshops Reorient health (and other) services Legitimate work - Partner with Rehabilitation services Build healthy public policy Land use agreements – municipal Recreation Master Plan - Reserve plots for community rehabilitation
Many successes in local communities Many challenges 3 key areas to focus Community engagement Capacity building Sustainability
Information
Skills
Resources
Support
Strength-based
Succession plan
Notion of free vs affordable
Outcomes
Partnerships and integration
Healthy public policy